Google Tag Manager - Agência Moustache Inteligência Digital

Google Tag Manager

The most complete and modern implementer and manager of Audience Measurement Tags


At Moustache we have a dedicated core for Digital Business Intelligence.
On the heart of this core our team evaluate data, obtain and translate graphics and consumer journey. That way, conclusive reports can be delivered full of relevant information for real decision making, always thinking about upgrading in digital projects and increasing conversion.

Pre-click Setting

  • Audience measurement

    (Page views x users)

  • Behavior of the audience

    (Who, what, where)

  • Depth

    (Audience association x behavior)

  • Source Division

    (Traffic, Device, Moment)

  • (Português do Brasil) Redes Sociais

    (Português do Brasil) (Captação de dados com LGPD + Anúncios endereçáveis)

Post-click Configuration

  • Goals

    (Registration, sales, interaction)

  • Ad-blocker

    (Single visits per%)

  • Views by Editorial

    (Content x conversion)

  • Mention of Apps


Main Bases

In what we should always be attentive

  • Device type

    (Desktop, Tablet, Smartphone)

  • Region

    (Parents, state, city)

  • Behavior

    (Navigation type)

  • Session time

    (Browsing time)

  • Rejection rate

    (Enter and leave without consuming)

  • Conversion Funnel


  • Ad types

    (Who converts more)

  • Interaction attempts

    (Links, contacts, purchases)

User's Journey